Art Director and Graphic Designer with a warm and joyful style, a passion for video games, and a not-so-secret crafting hobby. You will find me to be an energetic, hard working, and happy girl who creates vibrant visual stories with heart and intuition. My expertise is in design, art direction, and developing creative concepts with a strong focus in the digital space.
Currently, I work as a Senior Graphic Designer at PUMA, where I am responsible for developing creative directions for seasonal campaigns and bringing those directions to life through high-level productions. I provide art and video direction on set, handle post-production processes like image selections and retouching notes, and create graphic layouts to support our marketing teams.
Known as the “resident gaming expert” in the company - I have had the privilege to develop creative directions for all of PUMA’s esports campaigns. In addition, I have worked on some incredible collaboration projects with brands such as DC Comics, Warner Brothers, and Minecraft.
email: blmaddock@gmail.com